"If I can't fire you, I can't hire you." - Magatte

Do you want a speaker who will boldly and honestly speak the truth? Magatte's passionate and heartfelt keynotes move audiences to tears, and on their feet, leaving them full of inspiration with a renewed sense of purpose and of what is possible.

Magatte Wade tells it like it is regarding how to eliminate poverty and create a prosperous Africa. Her articulation of the real Africa is a far cry from the sordid mess the media usually show us. She is a passionate, compelling speaker who brings to life the importance of entrepreneurship.
We are proud to have her as a Whole Planet Foundation Advisory Board member.
— Philip Sansone | President & Executive Director | Whole Planet Foundation – A Whole Foods Market Foundation
Magatte spoke at UFM several times while I was President. Powerful and charismatic, few can match her capacity to engage an audience. It never failed that, after her talk, students would seek me out to share that listening to Magatte had been a life changing experience.
— Giancarlo Ibarguen, Trustee and former President, Universidad Francisco Marroquin - Guatemala

Magatte is a highly sought after speaker on culture and branding, conscious capitalism, entrepreneurship and free markets, innovative education, - all needed to create lasting change.

Magatte is a provocative, passionate, entertaining speaker who communicates important messages while keeping audiences engaged and laughing.  She has a unique ability to communicate complicated ideas to diverse audiences ranging from young people to corporate and government leaders. She has spoken at the United Nations, Mashable's Social Good Summit, multiple TEDx conferences, Fortune 500 companies,  and non-profit conferences, as well as at dozens of universities around the world, including Harvard, Yale, Cornell, Columbia, MIT, Wharton, Furman, Babson, and many more.

Sample of Magatte's Talks


Disruptive Brands as cultural innovation

Here Magatte introduces the core concept behind both of the brands that she created, Adina World Beverages and Tiossan:  Disruptive brands as cultural innovation. 


2014 Global Spa and Wellness Summit:  The Next Frontier

Magatte's renowned talk at the 2014 Global Spa and Wellness Summit. She explains how the spa and wellness industry needs to create an indigenous concept of African spa and wellness as they continue their growth into Africa. But her talk is much more than that - it is a passionate plea for cultural respect that communicates a critical message to all western corporations entering developing nations. She received a standing ovation and was later named the 2014 Spa and Wellness Woman of the Year.

Why African countries are poor

On a panel with other key influencers on African development, Magatte transcends the talk of "trying" to improve education, governance, NGO cooperation, etc.   Instead, she provides a blunt statement:  "Africans are poor because they have no jobs.  Jobs come from entrepreneurs.  Most African nations have laws that make legal entrepreneurship almost impossible."  She then goes on to discuss the innovative education needed to develop entrepreneurial attitudes to complement the legal reforms she recommends.

Featured in the award winning documentary, Poverty Inc.

Website: PovertyINC.org Twitter: #PovertyINC

“I see multiple colonial governors,” says Ghanaian software entrepreneur Herman Chinery-Hesse of the international development establishment in Africa. “We are held captive by the donor community.”

The West has positioned itself as the protagonist of development, giving rise to a vast multi-billion dollar poverty industry — the business of doing good has never been better.

Yet the results have been mixed, in some cases even catastrophic, and leaders in the developing world are growing increasingly vocal in calling for change.

Drawing from over 200 interviews filmed in 20 countries, Poverty, Inc. unearths an uncomfortable side of charity we can no longer ignore.

From TOMs Shoes to international adoptions, from solar panels to U.S. agricultural subsidies, the film challenges each of us to ask the tough question: Could I be part of the problem?

For all questions, media and booking inquiries, please fill out the form below.

Name *